SureWay Property Management

SureWay Property Management handles the end-to-end management of residential properties across New Jersey, ensuring property owners can enjoy hassle-free ownership. Whether it's finding reliable tenants, overseeing maintenance, managing finances, or handling legal matters, their role is to provide seamless, professional property management.

With a growing portfolio of nearly 1,000 properties across 88 cities, they needed a solution to help them organize communication, streamline internal collaboration, and improve efficiency — that’s where Yablo became an essential part of their operations.

We had the opportunity to speak with Michael DiDomenico, Director of Central Operations at SureWay Property Management, to hear how Yablo has significantly enhanced their workflow and efficiency.

"I don’t know how we’d function without Yablo. It has completely transformed the way we manage communication, making us more efficient, organized, and responsive."

From Email Overload to Streamlined Collaboration

Before adopting Yablo, managing emails across multiple properties and clients was a logistical nightmare. Our team relied heavily on Outlook, constantly forwarding messages, copying people in emails, and sorting through scattered threads.

One of our biggest challenges was keeping track of tenants, property owners, and vendors across numerous email chains — especially when clients sent fresh emails for every inquiry instead of replying to existing threads.

With Yablo, we’ve completely transformed how we handle communication:

• Merging Related Emails – Instead of sorting through 10 separate emails about the same issue, Yablo allows us to merge conversations, keeping everything organized in a single thread. This is a game-changer when handling maintenance requests, legal matters, or lease agreements.
• Team Collaboration – We no longer have to send separate emails to our team. Instead, we use internal comments within Yablo, allowing us to tag specific team members without cluttering inboxes. This feature alone saves hours of unnecessary back-and-forth emails every week.
• Shared Inbox Management – Our Team Inbox is a crucial part of our workflow. Clients and tenants are encouraged to email our shared inbox, where designated team members triage, assign, and respond to inquiries quickly. This ensures no request is overlooked, improving our response times significantly.
• Clear Delegation – With Yablo, our managers can easily assign emails to the right person, reducing miscommunication and ensuring accountability. Instead of wasting time figuring out who should handle what, Yablo keeps our team aligned and efficient.

Boosting Efficiency with Smart Features

One of the most powerful aspects of Yablo is how it helps us stay on top of tasks without relying on external tools.

Snoozing Emails for Follow-Ups

One of our favorite features is the ability to snooze emails until a specific date, ensuring we never forget to follow up with tenants or property owners. For example, if a tenant hasn’t paid rent by the 5th of the month, we snooze the conversation for a few days—when it reappears in our inbox, we immediately follow up without setting separate calendar reminders.

Tracking Team Workload and Response Times

Yablo’s analytics dashboard has given us unprecedented insight into our team’s workload and performance. By monitoring response times and email resolution rates, we can:

• Identify overloaded team members and redistribute tasks.
• Spot areas where we need to hire additional staff.
• Ensure that our customer service remains at a high standard.

Visual Boards for Every Task

We have custom boards in Yablo for utilities, maintenance, legal issues, insurance, and more, allowing each department to work efficiently without missing critical messages. Our voicemail system even automatically emails transcripts to our shared inbox, where they’re processed just like any other request.

"With Yablo, we’re not just managing emails—we’re managing relationships. It keeps our entire team aligned and ensures nothing falls through the cracks."

Why SureWay Chooses Yablo Over Other Solutions

As a company that prides itself on high-touch, personalized service, we needed a communication tool that reflects our commitment to efficiency and customer care. Yablo has delivered in ways other tools simply couldn't.

• Personal Service at Scale – Yablo ensures that inquiries are always handled by the right team member, not lost in a queue or automated system. This allows us to scale efficiently while preserving the human touch that sets us apart from the competition.
• Unmatched Organizational Power – We’ve explored other tools, but nothing compares to Yablo in terms of email organization, internal collaboration, and task tracking. Tools like Monday.com may offer task management, but they lack the seamless integration with emails that Yablo provides.
• Customer Feedback Drives Innovation – One of the things we love most about Yablo is the responsiveness of their team. Unlike other software companies that take months (or years) to implement changes, Yablo actively listens to our feedback and continuously improves the platform based on real-world use cases.

"Our business moves fast, and Yablo keeps up. It’s the backbone of our operations, helping us manage nearly 1,000 properties efficiently and seamlessly."

Final Thoughts

Yablo has transformed the way we work at SureWay Property Management. What was once a chaotic, inefficient email system is now a well-organized, streamlined communication hub.

As we continue to expand our portfolio past 1,000 properties, we know that Yablo will scale with us, ensuring we remain efficient, responsive, and organized.

For any company struggling with email overload, team collaboration, and communication tracking, we highly recommend Yablo — it’s an essential business system that has made our operations faster and more effective.